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AI & DATA·5 MIN READ

Lena Showcases GEOS at Güzel Enerji 2025 Event

Lena presented at the 2025 Güzel Enerji Contractors Meeting, highlighting real-world benefits, AI-driven updates, and field success stories of GEOS.

Lena Software Lena Software editorial team

GEOS 2025 Contractor Meeting: Lena Showcases the Future of Smart Operations

Lena Software recently participated in the Güzel Enerji 2025 Contractor Meeting, held at the Bostancı Dedeman Hotel.

The event brought together key players in the fuel and construction sectors to discuss the latest developments, technologies, and future plans.

Spotlight on GEOS: Smart Operations for a Smarter Future

Representing Lena, Olcay Şahin delivered a comprehensive presentation on GEOS – Güzel Enerji Operations System. The session focused on how GEOS continues to deliver strong operational benefits, streamline field workflows, and drive digital transformation.

The presentation also gave attendees an exciting look into the future of GEOS, including AI-powered features such as:

  • Predictive maintenance and service processes
  • AI-driven automation for daily tasks
  • Real-time data analytics for smarter decisions

These innovations are designed to improve efficiency across the board, from contractors and suppliers to engineers and operations teams.

Real Impact of Lena in the Field

One of the event’s main highlights was the real-world impact of GEOS on contractors and suppliers.

Lena Software's presentation demonstrated how the system helps improve communication between field teams and headquarters, reduces operational delays, and increases accuracy and transparency in daily workflows.

“As Lena Software, our mission with GEOS has always been to build digital tools that solve real challenges in the field. Seeing the impact firsthand (and hearing it directly from users) was incredibly rewarding”

Serkan Köse, Co-Founder of Lena Software

Celebrating Team Success with Lena & Güzel Enerji

Another proud moment for Lena Software came during the award ceremony. Two members of the Lena team were honoured with the "Team Player of the Year" award:

  • Nezahat Gündoğan, from the Lena Support Team
  • Ayşe Başsöz, from the Business Analysis Team

Their contributions played a key role in delivering a smooth and effective GEOS experience for all stakeholders.

Looking Ahead

The GEOS 2025 Contractor Meeting ended on a high note, with a clear message: digital transformation is a shared journey, and Lena is proud to support Güzel Enerji in leading the way.

As Lena, we remain committed to building smart, scalable, and future-ready software that empowers teams in the field and behind the scenes.

About Lena Software

Lena Business Solutions is a technology partner focused on digitising complex operational processes through smart, scalable solutions. With expertise in agile project management and deep industry knowledge, Lena helps businesses move from fragmented systems to unified digital platforms. In its collaboration with Güzel Enerji, Lena delivered a centralised, easy-to-use operations system that improved communication, accuracy, and speed across hundreds of field locations, demonstrating its commitment to real-world efficiency and long-term transformation.

Lena Software

About Güzel Enerji

Güzel Enerji is a leading brand in Türkiye’s fuel and lubricants sector, operating a vast service network of 900+ stations. With a strong reputation for reliability and reach, the company continues to invest in technology to modernise its field and operational processes. The GEOS (Güzel Enerji Operations System), launched by Güzel Enerji, enables the company to take significant steps in reducing manual workloads, strengthening internal communication, and future-proofing its operations through digital innovation.

GuzelEnergies Fuel Co. Inc.

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